Amy Balbo is the Content Strategist and Analytics Marketer for Retail Channel Partners, a partner to ZAGG Franchise. Amy's love for language and learning prompted her to study abroad and teach English to kids in China for 10 exhilarating months. Her passion for creating meaningful, data-driven content allured her to co-found a women's supplement company, Wynk, where she was a key player in building company roots. When she's not burying her nose in tabs upon tabs of research articles, she's breathing through her workouts or snuggling with her cat and binge-watching her latest Netflix obsession. You can find her on LinkedIn.